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Core Value #1 - We Own Our Success

Because...

  • We set SMART goals
  • We utilize available resources
  • We take accountability for our results

And don't...

  • Have an undefined picture of success
  • Struggle to follow the instructions
  • Abdicate responsibility

Core Value #2 - We Are Willing and Relentless

Because...

  • We face new challenges head on
  • We adopt a growth mindset
  • We take massive action

And don't...

  • Avoid our weaknesses
  • Fear failure or judgement
  • Value quantity over quality

Core Value #3 - We Respect the Process

Because...

  • We are patient
  • We embrace change
  • We check the ego

And don't...

  • Expect instant gratification
  • Display complacency
  • Lack coachability

Core Value #4 - We Inspire others

Because...

  • We show up with passion and enthusiasm
  • We celebrate every win
  • We show empathy

And don't...

  • Exhibit apathy
  • Put performance before people
  • Shy away from making a connection



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